Apple is in unison with the tributes paid since last night to Queen Elizabeth II, who died at the age of 96. The American and British sites have been cleared of all new products announced on Tuesday to make way for a portrait of the monarch, dating from 1952.
Apple is no stranger to this kind of tribute (Robin Williams, George Harrison, Rosa Parks or Nelson Mandela were entitled to it), but this one is a bit special since Elizabeth II was also sovereign of Canada and ‘Australia. The Apple sites of these two countries, belonging to the Commonwealth, have therefore been coated in black.
Tim Cook for his part tweeted about this event, in declaring :
There is nothing more noble than dedicating one’s life to the service of others. We stand with the people of the United Kingdom and the Commonwealth in honoring the life and devotion to duty of Her Majesty Queen Elizabeth II. May she rest in peace.