Apple’s VR headset announced before the Keynote?

With all eyes on the iPhone and Apple Watch ahead of the Far Out iPhone launch event on September 7, Apple may be planning the next big announcement already.

New trademarks suggest that Apple is preparing several new augmented reality products related to its augmented reality headset.

The repositories for Reality One, Reality Pro, and Reality Processor were discovered by Bloomberg reporter Mark Gurman. The claims were filed by a company called Immersive Health Solutions, LLC, a strategy Apple often uses to help keep its plans private.

Previous rumors referred to a realityOS operating system, so these filings continue in the same vein. It’s unclear which products these trademarks refer to, but the names correspond to low-end and high-end headsets as well as a new chip.

The referenced reality processor will likely hit the market as an R1 chip, per the nomenclature the firm uses for its chips.

Apple’s mixed reality headset is rumored to feature a pair of 8K displays and boast a processor as powerful as the MacBook’s M1 or M2 chips. We expect it to have a heavy focus on games and entertainment, and reports indicate that Apple is looking to bring “Hollywood” directors on board.

Few rumors suggest the new headset will land on September 7, but it’s likely to arrive soon.

Most rumors have estimated that the new device will be released in 2023, but it could be a very expensive launch meant to pique developer interest in the project. Reports have suggested that the device could cost up to $3,000…


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